innosabi | Zitat Xiaoqun Clever Prosiebensat1 Media

Quote from the Book “Crowdsourced Innovation – Revolutionizing Open Innovation with Crowdsourcing”

“Our viewers are constantly commenting, recommending, and talking about TV shows; this hasn’t changed during the past 30 years. Nowadays technologies enable us to be more engaged with our target audiences, to listen to them, to capture the conversations, to actively participate, and even to utilize this user generated content to reshape our programmings.”

Xiaoqun Clever , Chief Technology Officer at ProSiebenSat1 Media 

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